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A tal da Castanha

branding, Illustration, packaging

A tal da Castanha

A Tal da Castanha

We were required to create visual identity and packaging for A Tal da Castanha, a brand of nut milk. For the concept, we transformed its main product, the cashew nut, in a ludic and funny gimmick. The cashew nut, typical from Brazil, is exported worldwide and is rich in protein and vitamins, besides other benefits.


— Packaging, Branding & Illustration / Location: Brazil

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    The gimmick, created from the cashew nut, has a adventurous spirit and is always ready to have some fun. We developed a whole family of gimmicks with personal characteristics, which will be used in other products from the brand expected to be launched soon. 

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